USC Trojans

Mike Bohn officially introduced as new USC athletic director

Jevone Moore/Icon Sportswire via Getty Images
Jevone Moore/Icon Sportswire via Getty Images /
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President Carol Folt officially introduced Mike Bohn, formerly of Cincinnati, as the new USC athletic director on Thursday.

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A new era in the Trojan athletics is set to begin after Mike Bohn was officially hired as USC’s new athletic director on Thursday morning.

“My intent is to listen, to learn and to lead, in that order,” Bohn said in his first remarks as the Trojan AD.

Both Bohn and university president Carol Folt emphasized the importance of winning and being competitive in all sports. Folt in particular highlighted the importance of integrity in the hiring and the plan for the athletics department going forward.

“We want to be the best at every single thing that we do,” Bohn said.

Bohn ticks several of the boxes USC fans were looking for when it comes to identifying a new athletic director.

He has a wealth of experience working in athletic departments. He served as Cincinnati’s athletic director for six years after spending eight years in charge of Colorado’s athletic department.

In Cincinnati, he garnered acclaim for his selection of Luke Fickell as head football coach. He also raised $86 million to renovate Nippert Stadum, the longtime home of the Bearcats.

At Colorado, he oversaw the Buffaloes entrance into the Pac-12 and had an up-and-down hiring record, bringing in failures like Dan Hawkins and Jon Embree, along with successes like Mike MacIntyre and basketball coach Tad Boyle.

Before that he was the athletic director at San Diego State from 2003 to 2005 and Idaho from 1999 to 2003. Idaho hired him for that first AD position thanks to his time as an associate athletic director at Colorado State.

In the years prior, he served as Director of Marketing for the College Football Association, a job he took after spending nine years as part of the Air Force Academy athletic department.

Bohn’s most important job to start his tenure will be to address USC’s issues in football, and he has familiarity with the sport. He was recruited to Kansas as a quarterback in 1982 and ultimately played baseball for the Jayhawks. He served as a graduate assistant at Ohio University from 1983 to 1984. There he earned his master’s degree in sports administration.

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